Regardless of age, being active is fundamental for our physical and mental health and wellbeing. Whether it’s structured exercise or just habits incorporated into our daily lifestyle, such as taking the stairs instead of escalators or walking instead of driving;…
How to be a successful US Sales Manager in 2021 without being able to set foot in America could almost be a board game, where the aim is to overcome certain obstacles and restrictions before the last flight leaves. The…
OK, so we have a new website – why should you care?
Good question. Companies refresh, remodel, remake theirs the whole time, correct. But for us, this wasn’t just because we felt we should, we absolutely needed to.
Why? Three…
Lockdown. More than a moment to pause and think. A stop in our tracks and suspension of normal life.
Both personally, and as a business, there’s been time to reflect, time to set new goals, and time to reassess strategy…
In anticipation of Rugged exhibiting at the IATP show in Berlin, Simon’s been considering the big question:
Exhibiting at events: - Worth the money, effort and time?
Rugged Interactive exhibit at roughly 5 big shows per year, with a number…
Branding.
It’s more than just how you look.
Done well – it’s the heart and soul of the business...
Done badly it affects how your visitors, staff and outside world feel and even behave towards you.
We work with…
American College of Sports Medicine (ACSM) have recently released their ‘2019 Trends in Health and Fitness’. The Worldwide Survey of Fitness Trends surveyed more than 2,000 health and fitness professionals and ranked 39 possible trends on a scale of…
I like Holland - I like the Dutch and their capacity for straightforwardness and fun is legendary, so when a new distributor in the Netherlands contacted us, it didn’t take too much thought to open negotiations.
Embedded Fitness Netherlands had been…
The fleeting glamour of reflected celebrity washed across Rugged Towers Thursday 17th September as Kate Middleton, Duchess of Cambridge visited the Anna Freud Centre in London.
As it was her first duty after being giving birth to Princess Charlotte the…