Blog

Views from the people of Rugged on the topics we care about
Unsure What Gamification Really Is? You’re Probably Already Using It!
Thursday, February 8, 2024

"If you look for it, I've got a sneaky feeling you'll find that Gamification actually is all around." – Love Actually

Gamification may have been coined way back in 2002 by Nick Pelling, a game designer tasked with developing a…

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Why Gamification is the Key to Repeat Visits and Increased Revenue
Monday, August 1, 2022

Gamification is pivotal in addressing the perpetual question - how to drive repeat business and keep visitors coming back for more. Our products are designed to be addictive to play, easy to operate and most importantly, create memorable experiences for…

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Physical Activity in Schools: Are We Teaching Our Children Properly?
Wednesday, July 14, 2021

Regardless of age, being active is fundamental for our physical and mental health and wellbeing. Whether it’s structured exercise or just habits incorporated into our daily lifestyle, such as taking the stairs instead of escalators or walking instead of driving;…

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A Message from the Market [CoronaPod Ep 2]
Wednesday, May 27, 2020

During lockdown, we’ve been picking the brains of park builders, operators and suppliers from the FEC industry. For some, the way we are working had changed dramatically, and for others, it has been a chance to re-focus, evolve and adapt.…

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How Are You Using Your Time Differently? [CoronaPod Ep 1]
Thursday, May 21, 2020

During Covid-lockdown, we’ve had the fantastic opportunity to catch up with park builders, operators and suppliers from around the industry. For some, the way we are working had changed dramatically, and for others, it has been a chance to…

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Will Covid-19 Change the Way we Workout Forever?
Wednesday, April 15, 2020

Our streets are silent, parks and playgrounds lie empty, and gym doors remain firmly shut. So how are we all staying active?

There’s a general feeling that there will be life before Covid-19, and life after. But what does this…

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Caring for Your Mental Health During Lockdown
Monday, March 30, 2020

Around a third of the world’s population are currently on lockdown due to the coronavirus pandemic. From Italy to India, Britain to Barcelona and Beijing, many millions of us are trying to adapt to this new way of life.

For…

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My Rugged Placement Year - Daniel Harvey
Monday, January 27, 2020

In 2014, I had a week of work experience at Rugged Interactive back when they were Fowey based. I recalled it as a small-scale company with a great team. Looking back at my week there, it was definitely what…

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Rounding Up 2018, With a Little Help From You…
Friday, December 21, 2018

In the year that South Korea hosted the Winter Olympics, the Royal Wedding brought bakes and bunting to the streets of Britain and England finally won a penalty shootout, we’d love you to help complete some of our highlights…

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