Blog

Views from the people of Rugged on the topics we care about
Unsure What Gamification Really Is? You’re Probably Already Using It!
Thursday, February 8, 2024

"If you look for it, I've got a sneaky feeling you'll find that Gamification actually is all around." – Love Actually

Gamification may have been coined way back in 2002 by Nick Pelling, a game designer tasked with developing a…

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Greenwashing... and why we're not!
Friday, October 7, 2022
I went to an event last week organised by our tree planting partners in Cornwall, Plant One. During a fascinating event I learnt some things that I felt were worth sharing, and spent some time with like-minded, ecologically minded…
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Why Gamification is the Key to Repeat Visits and Increased Revenue
Monday, August 1, 2022

Gamification is pivotal in addressing the perpetual question - how to drive repeat business and keep visitors coming back for more. Our products are designed to be addictive to play, easy to operate and most importantly, create memorable experiences for…

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Check In and Get Up & Out this Mental Health Awareness Week
Wednesday, May 11, 2022

One in four adults and one in three children report feeling lonely some or all of the time1. Loneliness, particularly when prolonged, can lead to illness, mental health problems and substance abuse2.

This year, Mental Health Awareness Week (9th –…

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How Leisure Centres Can Help Reconnect Communities
Friday, January 21, 2022

The coronavirus pandemic has left tens of thousands of people in desperate need of better connection and support. Now two years on from drastic changes to our everyday lifestyle, wellbeing and security, there are organisations and community centres searching for…

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Getting Out There – Rugged’s 2021 Round Up
Wednesday, December 22, 2021

If we had to describe 2021 in two words, we’d call it a ‘roller coaster’. From COP26 to Tokyo 2020 (which was actually held in 2021), this year had it all. It’s been far from plain sailing for most of…

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Treading Lightly As We Go...
Tuesday, June 16, 2020

During the time we’ve been locked down we’ve all seen the dramatic rise in the use of single use plastics for gloves, masks and visors - and while this was obviously unavoidable here at Rugged we thought it would be…

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4 CardioWalls at the Lensbury, Teddington
Tuesday, May 5, 2015

We recently installed a high performance pod of 4 CardioWalls at the prestigious Lensbury Club in Teddington, London. We’re really into the idea of multi-walls being better than the sum of their parts, so we’re looking for unusual or interesting…

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