Blog

Views from the people of Rugged on the topics we care about
Netflix: How Rugged Became Part of ‘The Crew’
Wednesday, February 24, 2021

The big question: How did a small (but ambitious) Cornish company get their product the Pro-X Elite on the latest Netflix series The Crew?

No joke, Hollywood came calling. OK, so they’re not based in Hollywood, they’re actually in New…

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Behind the Scenes - Rise of the Pro-X
Tuesday, February 23, 2021

By Simon Heap, Creative Director

I designed the Pro-X Elite as the ultimate solution to a problem that I’d begun to address in the original CardioWall®.

As a way of motivating reluctant exercisers, the CardioWall had proven its worth, but…

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Park Re-opening? Here’s 3 Top Tips for Making it Memorable
Thursday, June 25, 2020

Indoor adventure parks, after months of closure, are now beginning to open up in countries across the globe. 

Of course there are strict guidelines to follow about distancing and cleanliness, but many parks will wonder: can we even attract enough…

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Surrey Para Games 2019 – Inspiring Activity for All
Thursday, July 11, 2019

Inspiring children to be active is one of the most powerful things we can do.

Physical activity strengthens bones and muscles, develops fine and gross motor skills, builds confidence and improves the overall physical and mental wellbeing of a child.…

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Exhibiting at events: - Worth the money, effort and time?
Thursday, May 9, 2019

In anticipation of Rugged exhibiting at the IATP show in Berlin, Simon’s been considering the big question:

Exhibiting at events: - Worth the money, effort and time?

Rugged Interactive exhibit at roughly 5 big shows per year, with a number…

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Meeting Jack: A Paralympian in the Making
Wednesday, May 24, 2017

In April, we received an email from the organisers of Elevate Arena - a two-day trade show focussing on physical activity, health and performance that we were attending in early May. It was entitled ‘We need your help make Jack’s…

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Dragons' Den: Behind the Scenes...
Sunday, February 26, 2017

The first surprise was being contacted by BBC researcher Ben, who turned out to be both a great advocate and (in his own words) the biggest possible ‘pain in the neck.’ He rang us from out of the blue…

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