Blog

Views from the people of Rugged on the topics we care about
Unsure What Gamification Really Is? You’re Probably Already Using It!
Thursday, February 8, 2024

"If you look for it, I've got a sneaky feeling you'll find that Gamification actually is all around." – Love Actually

Gamification may have been coined way back in 2002 by Nick Pelling, a game designer tasked with developing a…

Continue Reading
Festive Fun for all the Family at The Brightwell
Wednesday, December 20, 2023

Christmas came early for our CardioWall Landscape at The Brightwell this month, as it got put to good use at their Christmas Market Fundraiser.  

The Brightwell is a charity wellness centre in Bristol supporting people with MS and other neurological…

Continue Reading
Why Gamification is the Key to Repeat Visits and Increased Revenue
Monday, August 1, 2022

Gamification is pivotal in addressing the perpetual question - how to drive repeat business and keep visitors coming back for more. Our products are designed to be addictive to play, easy to operate and most importantly, create memorable experiences for…

Continue Reading
Care Homes: The Post-Pandemic Fight for Staff Wellbeing
Tuesday, March 15, 2022

I wasn’t surprised to read that in a recent survey of Care Home owners, only 3%1 reported that since the start of the pandemic their ‘mental health has not been impacted’.

The remaining 97%1 stated that the pandemic has had…

Continue Reading
Indoor Climbing is Changing, and I Can’t Wait!
Wednesday, September 22, 2021

You may have seen that Rugged exhibited for the first time at the Association of British Climbing (ABC) annual conference recently; showing how we’re gamifying climbing walls with our interactive products. The aim: to increase accessibility, competitiveness and enjoyment for…

Continue Reading
Exercise and Mental Health: Small Steps, Big Differences
Thursday, April 8, 2021

All movement matters. Whether it’s walking up the stairs rather than cruising up in a lift, a lunchtime jog rather than a lunchtime slog, or morning yoga rather than yet-another-lie-in. Getting up, getting out and active is beneficial not just…

Continue Reading
Park Re-opening? Here’s 3 Top Tips for Making it Memorable
Thursday, June 25, 2020

Indoor adventure parks, after months of closure, are now beginning to open up in countries across the globe. 

Of course there are strict guidelines to follow about distancing and cleanliness, but many parks will wonder: can we even attract enough…

Continue Reading
A Message from the Market [CoronaPod Ep 2]
Wednesday, May 27, 2020

During lockdown, we’ve been picking the brains of park builders, operators and suppliers from the FEC industry. For some, the way we are working had changed dramatically, and for others, it has been a chance to re-focus, evolve and adapt.…

Continue Reading
How Are You Using Your Time Differently? [CoronaPod Ep 1]
Thursday, May 21, 2020

During Covid-lockdown, we’ve had the fantastic opportunity to catch up with park builders, operators and suppliers from around the industry. For some, the way we are working had changed dramatically, and for others, it has been a chance to…

Continue Reading