Blog

Views from the people of Rugged on the topics we care about
5 Ways to Increase Revenue at Your Indoor Adventure Play Venue
Tuesday, March 5, 2024

Short on time but eager to boost your revenue streams? We’ve got five strategies to get you making the most out of your entertainment centre.

Read on if you’re an owner of an indoor playground, family entertainment centre (FEC), or…

Continue Reading
Destination Leisure: The Rise of Retailtainment
Wednesday, February 2, 2022

The retail industry is constantly evolving – from thriving high streets, made up of independent retailers to out of town mega-malls, full of chain stores – it is always striving to anticipate the next trend to meet consumer needs.

In…

Continue Reading
Netflix: How Rugged Became Part of ‘The Crew’
Wednesday, February 24, 2021

The big question: How did a small (but ambitious) Cornish company get their product the Pro-X Elite on the latest Netflix series The Crew?

No joke, Hollywood came calling. OK, so they’re not based in Hollywood, they’re actually in New…

Continue Reading
Behind the Scenes - Rise of the Pro-X
Tuesday, February 23, 2021

By Simon Heap, Creative Director

I designed the Pro-X Elite as the ultimate solution to a problem that I’d begun to address in the original CardioWall®.

As a way of motivating reluctant exercisers, the CardioWall had proven its worth, but…

Continue Reading
3 Top Tips for Reopening During Covid-19
Monday, May 18, 2020

What can indoor adventure and trampoline parks do to ensure that they have customers ready and waiting when their doors re-open?

The first thing to make clear, is that we really don’t know how people will react to the lifting…

Continue Reading
Anthony Joshua, Kaizen and Rugged
Thursday, March 26, 2020

It’s been said so often that it’s become a truism - the way to success is continuous improvement (Kaizen) - just look at how Toyota became the biggest car firm in the world!

And so of course, every self-respecting…

Continue Reading
Anthony Joshua recruits Rugged for his next big fight
Tuesday, August 28, 2018

Anthony Joshua. Britain’s best-known boxer, global superstar and now the proud owner of our flagship product - the CardioWall Pro-X.

He’s excited, we’re excited and we can’t wait to follow his progress as he (undoubtedly) posts top score after top…

Continue Reading
The Pro-X Elite Arrives In Qatar
Thursday, June 9, 2016

Ever since we sold our first CardioWall Pro-X Elite to Manchester City FC, we had been expecting some interest from foreign shores, as the club is so international. But we hadn’t anticipated that it would come from the Middle East!

The…

Continue Reading
Pro-X TV Debut - Ziggo Sport
Saturday, March 26, 2016

I like Holland - I like the Dutch and their capacity for straightforwardness and fun is legendary, so when a new distributor in the Netherlands contacted us, it didn’t take too much thought to open negotiations.

Embedded Fitness Netherlands had been…

Continue Reading